Category: Restaurant Marketing

Is your website lonely? Desolate, out there on the internet, with no visitors to hang out with? A website without visitors may not seem like a big deal, but you know what is a big deal? A restaurant with no visitors.  One study showed that 53% of web searchers visit a business within 48 hours…

Pizza is big business.  The market has reached $46 billion in the U.S. alone! And with just under 77,000 individual pizzerias in this country, the competition is fierce. The big chains are holding about 58% of the market, but that still leaves nearly $19 billion in sales for the independents out there!  But with so…

It can be hard to write just the right phrase to promote the vibe of your pizzeria. After all, with so many different pizza restaurants out there, is there anything that hasn’t already been done? Well actually, there is an infinite variety of pizzeria slogans that you could use. You just need to get a…

Americans are eating out more than ever before. In fact, we’re spending 48% of our food budget on eating out these days, compared to only 25% back in the 1950s. Over half of us eat a restaurant-prepared meal two to three times per week.   But with over 1 million restaurants in America today (the most…

While they haven’t hit “taco” levels of popularity, burritos are still a much-beloved food. They are customizable and convenient, with options for carnivores, pescatarians, and vegetarians alike.  But while they’re easy to make, they can be tough to promote. If you’re frustrated with trying to come up with clever captions for your photos on social…

It’s almost hard to believe that there was a time when you couldn’t find good tacos in a lot of American towns. But these days, it seems that there’s a taco truck or small taqueria just about everywhere. And it’s no wonder! Americans ate 4.5 billion tacos last year. We’re obsessed! Something about the infinite…

I’ve got great news if you’re one of the 18,651 sushi restaurants in the United States.  Our sushi obsession isn’t going anywhere. The market is expected to grow another 5% over the next few years, partially due to increased marketing.  With its bright, fresh colors, sushi is uber-Instagrammable. But like many restauranteurs, you may be…

Pizza is one of the most popular foods in the world, and for good reason! It’s affordable, delicious, and there’s an option for everyone. And it’s not just popular in pizza parlors. It’s popular in Instagram too! Did you know that #pizza has been used on over 40 million posts? For some perspective, #sushi has…

As technology continues to integrate into our everyday activities, businesses have found more ways to make our lives as consumers easier. One such growing trend is food delivery. It’s become common to order food online and have it delivered instead of going into a restaurant and sitting down for a traditional meal. This growth is…

When you’re here, you’re family. Eat Fresh. Have it your way. I don’t even have to tell you what restaurants these taglines come from, because you already know! A good tagline can become part of your restaurant’s identity, almost as much as your name and logo. The keys to selecting a great tagline? Keep it…

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